Wrap Lab comes to Birmingham’s Great Western Arcade

via Suzie for Wrap Lab

Wrap Lab comes to Birmingham’s Great Western Arcade

New Year, new diet? Fresh dining concept unwraps secret to healthy fast food

A brand new healthy fast food concept serving uniquely created dishes, offered in flour tortillas or salad bowls, has opened at Great Western Arcade in Birmingham.

A range of nutritious and delicious fillings, including low fat options for those starting a new year diet, have been created by award winning chef Steve Love for Wrap Lab – a health-focused new addition to Birmingham’s famous culinary scene.

Wrap Lab

Wrap Lab only uses the finest freshly prepared and locally sourced ingredients, and encourages diners to experiment with taste. The intimate diner serves a delicious mix of tasty wraps, salads, sides and drinks, including freshly brewed coffee and teas, juices and smoothies.

An extensive menu offers a range of carefully created options, including classics such as Chicken Caesar Salad and the Tex Mex. For the more daring diner, unique options add a sense of adventure to the distinctive menu.

The Hot Dog Experiment incorporates locally-sourced pork leek sausages bound in a Belgian waffle and covered in a sweet but punchy tomato relish, whilst Bang Bang Chicken, which has a peanut and chilli dressing, chopped mango and lime, acts as a catalyst for added zing.

Budding food scientists are welcome to design their own wraps at the Wrap Lab where you’re invited to create your own nutritious dish with the help of the owners.

Tex mex

The diner is the brainchild of Gupy Tiwana and has been launched with support from wife Anshu and mum Gabby. Gupy, who has a background in sports coaching and nutrition, spotted a gap in the market for a healthy fast food eatery in Birmingham and wanted to launch a product that was nutritionally beneficial, with flavours that work together to bring quality ingredients to the take-out consumer.

He approached Steve Love, at Loves Consultancy, to help him and his family create a series of wrap recipes that were both healthy and with flavours that had just the right chemistry.

Gupy Tiwana, co-owner at Wrap Lab, said: “We’re a very health-conscious family and we noticed a gap in the market for a healthy take-out diner in the city centre that was also environmentally considerate. Whether it’s dinner in a hurry between work and the gym, a working lunch or breakfast on the go, we want to prove that healthy eating can be easy and delicious.”

Steve Love said: “We were really excited by the brief for this project, which promised to be innovative and certainly expand our traditional understanding of what is currently available in this sector of the market.

“The majority of our ingredients are sourced locally and we used the many influences that make Birmingham one of best cities in the UK for food to define the individual style of the wraps. We concentrated on creating nutritious, healthy, freshly cooked food that would be enhanced with really unusual but very tasty flavours.”

James Roberts, Centre Manager at Great Western Arcade, said: “We’re delighted to welcome Wrap Lab to our existing F&B offer here at GWA. We pride ourselves on working with innovative businesses, and Wrap Lab is a brilliant example of a team who have created a unique concept that I know will be popular with local workers and shoppers alike.”

Wrap Lab is open 7.30am-6pm Monday-Wednesday, Friday and Saturday, 07.30am-8pm Thursday and 10am-4pm Sunday.

To place an order, email hello@wraplabuk.co.uk. Visit wraplab.co.uk for more information.

Follow Wrap Lab on twitter at twitter.com/wearewraplab

This is not a sponsored post. I’m hoping to get to try some of the food really soon, look out for my follow up post.